M-paya is the leading utility management company in Kenya.
M-paya’s biggest challenge was having a high volume of leads but minimal conversions.
We first redeveloped their website and gave it a fresh new look. Also, we gave their social media platforms a new, improved professional look. What’s more, we set up landing pages and conversion points on their website and initiated conversion driven campaigns.
All these efforts saw us deliver some exemplary results. M-paya now boasts of high quality leads and conversions that have now gone up to 20%.