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Struggling to generate leads and boost  sales?

Are you tired of spinning your wheels with marketing efforts that yield mediocre results? Frustrated by a lack of clarity in your marketing direction, or overwhelmed by the ever-changing digital landscape? It’s time to break free from this cycle of uncertainty and start seeing the real impact your marketing investments can deliver.

Our training program isn’t just about gaining knowledge; it’s about transformation. We’ll equip you with the tools, frameworks, and confidence to drive leads, boost conversions, and establish your brand as a clear leader in your industry. Imagine the surge of growth you’ll experience when your marketing operates like a well-oiled machine – this is the power of ‘The Results-Driven Marketing Blueprint’.

Key Learning Outcomes

  • Develop a Comprehensive Marketing Strategy: Learn to align your marketing activities with overall business goals, create a long-term roadmap, and budget effectively.
  • Develop a Deep Understanding of Your Target Audience: Master market research and segmentation techniques to identify your ideal customers, their pain points, and where to reach them most effectively.
  • Craft Compelling Brand Messaging: Learn to create a strong brand identity and messaging that resonates with your audience and sets you apart from competitors.
  • Multi-Channel Marketing Mastery: Explore the most effective digital and traditional marketing channels, including SEO, content marketing, social media, email marketing, and paid advertising. Learn how to integrate these channels to maximize reach.
  • Track, Measure, and Optimize: Gain proficiency in analyzing key marketing metrics. Implement data-driven decision-making to optimize your campaigns for maximum ROI.
  • Actionable Strategies and Implementation: Leave with a customized marketing plan tailored to your business goals, complete with actionable steps and timelines for execution.

This training is ideal for:

  • Businesses and teams looking to scale their marketing efforts and achieve sustainable growth (20% team discount applies)
  • Marketing professionals seeking to upgrade their skills and knowledge of the latest trends
  • Individuals interested in launching or advancing a career in marketing

Learning mode:

  • Mode of training: Virtual
  • Time: 18:00 hrs – 20:00 hrs [Mon – Sat]
  • Requirements: Computer or laptop with internet connection
  • Certificate: Yes


Introduction to digital marketing

  • What is digital marketing?
  • Traditional marketing vs digital marketing
  • Digital marketing process
  • Understanding digital marketing channels
  • Why digital wins right now
  • Setting objectives & KPIs

Content Marketing

  • Introduction to Content Marketing
  • Essential elements to every successful Content Marketing plan
  • Importance of having a Content Marketing strategy
  • Types of content
  • Content distribution & promotion channels
  • Step by step guide on creating content
  • Tips / hacks to improve your content making game
  • Measure content impact

Social Media Marketing

  • Introduction to social media marketing
  • Facebook Ad types
  • Creating effective Facebook campaigns
  • Ads reporting and optimization

Search Engine Optimization [SEO]

  • Introduction to SEO
  • How Search Engine works
  • Technical SEO

Email Marketing

  • Introduction to Email Marketing
  • Tactics for effective email marketing

Going Global

  • Setting your brand for success
  • Increasing your brand recognition


Transform your approach to marketing and start seeing the results you desire.

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Original price was: KSh 50,000.00.Current price is: KSh 30,000.00. Original price was: KSh 50,000.00.Current price is: KSh 30,000.00.Add to cart

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Your Questions, Exposed.

What are the prerequisites for this training?

While some basic marketing knowledge is helpful, this training is designed for beginners and experienced marketers alike. We’ll cover the fundamentals and explore advanced strategies.

What is the format of the training (live, online, hybrid)?

Our training is virtual to offer you flexibility and maximize learning.

How long does the training take to complete?

The training program consists of 2 hours of instruction spread over 6 weeks/days. You’ll also have access to on-demand resources for continued learning.

Do you offer any certifications upon completion?

Yes! Upon successful completion of the program, you’ll receive a certificate recognizing your expertise in results-driven marketing.

Enough talk, lets tackle your challenge!